Blog ideas: add filesystem analysis research to idea #001

blog/ideas/002-cold-email-at-scale.md

@@ -0,0 +1,24 @@
+# 002 — Cold email at scale: from one-off to campaign
+
+**Status:** Idea
+**Tags:** Marketing, Cold Email, Automation
+
+## Research notes
+
+- We already have a cold email speed-run post — this would be the "next level"
+- Moving from single emails to sequenced campaigns
+- Follow-ups, A/B testing, reply detection
+- CRM integration for tracking
+
+## Outline
+
+1. Why one-off cold emails leave money on the table
+2. Building a sequence: intro → follow-up 1 → follow-up 2 → breakup
+3. Using Hermes Agent tools for reply detection and routing
+4. Measuring open rates, reply rates, conversion
+5. Tying into a CRM (Odoo?) for pipeline tracking
+
+## References
+
+- Existing cold email speed-run post
+- Alex Hormozi / Cold email playbooks