# Baseline — 2026-10-24

Captured from the n8n stats webhook before any CRO work. Every later week is compared to
this. Range: 2026-01-01 → 2026-10-24.

## Search Console (10 months)

| metric | value |
|---|---|
| queries | 447 |
| impressions | 4,745 |
| clicks | 9 |
| CTR | 0.19% |
| average position | 24.7 |
| queries with ≥10 impressions | 105 |
| of those, on page 1 (pos ≤ 10) | 31 |
| page-1 queries with **zero** clicks | 17, holding 1,090 impressions |

Clusters:

| cluster | queries | impressions | clicks | avg position |
|---|---|---|---|---|
| hosting (money) | 33 | 538 | 1 | 27.5 |
| consulting | 11 | 402 | 0 | 50.4 |
| AI | 22 | 555 | 0 | 9.6 |

Head terms: `odoo hosting` 298 impr / pos 31.5 · `hosting odoo` 85 / 28.5 ·
`odoo beratung` 155 / 51.5 · `odo ia` 279 / 6.8 (0 clicks) ·
`odoo de donde es` 154 / 5.3 (0 clicks).

## Plausible

| metric | value |
|---|---|
| visitors | 2 (both test/owner traffic, week of 2026-10-19) |
| pageviews | 3 |
| goals configured | 1 — page goal `Visit /` |
| affiliate clicks (goal) | not measured yet — custom-event goals not created |

## Site

- 1,208 HTML pages across 6 locales (es root, en, de, fr, pt, ar).
- 479 outbound links to odoo4projects.com, all bearing `utm_source=odoo-expertos.com`.
- 12 pages carry the hosting CTA block (6 homepages, 6 hosting hubs).
- 40 near-duplicate `/odoo-hosting/*` pages per locale.
- Known defects: 3 fabricated testimonials, unverifiable ISO 27001 / SOC 2 / "200+ proyectos"
  badges, placeholder phone on 8 pages, one 0-byte page in the PT sitemap.

## How to refresh

```bash
python3 ~/.hermes/skills/marketing/odoo-expertos-site/scripts/website_stats.py
```

Snapshots are appended to `growth/metrics.jsonl` by `~/.hermes/scripts/growth_week.py`.