- odoo-docker-contenedores-implementacion-2025: title + description rewritten for 'docker odoo 20' query
- odoo-chatbot-atencion-cliente-2025: title + description rewritten for 'odoo bot' / 'odoobot que es' queries
- odoo-hosting/gestion-inmobiliaria-2025: title + description rewritten for 'odoo inmobiliaria' query
- odoo-hosting/hosting-odoo-barato-2026: title + description rewritten for 'hosting economicos' query
Hypothesis: snippet fixes on page-1 pages will move CTR from 0% to 1%+ on these queries.
Metric: CTR on the 4 target queries (target: 0.14% → 1.5% site-wide).
150 impressions, 1 click: 'odoo hosting' 70 impr @ 41.1, 'hosting odoo' 49 @ 39.4.
A child page (/odoo-hosting/instalar-odoo-hosting-guia-completa-2025/) sits at
position 9.5 for the same query, so the hub was being outranked by its own
directory — a page that answered 'here are 100 guides' to a question that means
'where do I run this and what does it cost'.
- Title and H1 now answer the query; was 'Odoo Hosting | Odoo Expertos' and
'Centro de Recursos Hosting Odoo'.
- Added a plan comparison with the real prices verified on the host site today:
14 / 95 / 95 / >50 per year, what each includes and who each is for.
- Six checks that separate real hosting from a VPS with a panel: restorable
backups, SSL included, region latency, Git deployment, who does version
upgrades and at what price, and whether you can leave with your database.
- One CTA (utm_campaign=hosting-hub-2027), disclosed.
- Fixed a missing full stop where the earlier Odoo IA cross-link was inserted.
Prices are stated as verified on 2026-10-24 because they change.
Internal linking was already fine (162 pages link here, 252 anchors 'Odoo IA',
54 of 55 child articles link back), so the gap was the page itself: it listed 55
links and never defined the term it ranks for.
- 'Que es Odoo IA?' definition block under the hero, in the page's own words,
with the three layers that matter commercially: nativo / integracion / local.
- Six use cases (atencion, documentos, CRM, contabilidad, inventario, procesos),
each linking to the article that covers it. Hub depth, not just a directory.
- ItemList schema for those six entries, matching visible content.
- /odoo-hosting/ now links to /odoo-ia/ in body copy: the two money hubs were
not linked to each other at all.
No version-specific feature claims: each statement is conditional on version and
edition, because odoo.com has no AI page to verify a feature list against.
/odoo-ia/ (279 impressions at position 6.8 for 'odo ia', zero clicks):
- H1 answers the query instead of describing the page: 'Odoo IA: que hace la
inteligencia artificial en Odoo (y que no)'.
- Hero stats '60+ Recursos / 85% Automatizacion / 24/7 Operacion' replaced with
the three honest routes: nativo / integracion / fuera. '85%' had no source.
- 'Empieza por aqui': five curated entry points, so the hub is a guide and not
only a list of 55 links.
- Hosting CTA with utm_medium=hub-cta and a disclosure.
- FAQ (5 questions) + matching FAQPage schema. Answers are conditional on
version and edition; no feature list is asserted, because odoo.com has no AI
page to verify one against.
Separately, a real defect found while checking the render: 1,714 script blocks
across 840 pages called document.write(null) or set innerHTML = null, so the
header and footer rendered the literal text 'null'. Replaced with
createHeader()/createFooter(), which restores the real navigation on every
affected page.
Broken internal links: 1,370 -> 0 occurrences.
- 1,068 resolved context-aware: the same dead path needs a different destination on
each locale, so resolution is per (page, target), not per string. Old-site routes
(/contacto/, /servicios*, /consultoria*, /implementacion*, /recursos*) go to the
page's own locale home or /odoo/ hub; legacy /odoo-ai/ paths are rewritten to
/odoo-ia/; locale pages linking a root slug get their own locale's version.
- 301 remaining point at inline body links to pages that were planned but never
written (35 locale hosting articles, 5 old /odoo-ai/ slugs, dead sections). Those
fall back to the same-language section hub rather than 404.
Empty PT page: pt/odoo-ia/odoo-sistema-reservas-booking-ia-2025/ was 0 bytes and
returned an empty 200 from the PT sitemap. Removed it, its <url> block and every
hreflang alternate pointing at it; the 5 PT pages that linked to it now point at
/pt/odoo-ia/.
Canonicals: 23 relative -> absolute (a relative canonical carries no host, and apex
and www both answer 200). 62 pages had a second canonical added in the previous pass
because theirs was written href-first; duplicates removed, every page now has
exactly one. 404.html deliberately has none.
English homepage: title, description and H1 aligned to the 'odoo experts' query.
No visible change — links, canonicals and dead tags only.
- 155 path rewrites (case drift from the provider move): /Odoo-Hosting/ ->
/odoo-hosting/, /odoo-ai/ -> /odoo-ia/, /Odoo/... -> /odoo/...; applied in
href/src, og:url and JSON-LD alike. The origin is case-sensitive, so these
were live 404s.
- canonicals: 93 pointed at a case variant that 404s, 43 pointed at a path that
no longer exists; the first now point at the real URL, the second are
self-canonical. Cross-locale canonicals were left alone (strategy, not a bug).
- removed 1,197 dead <link rel=alternate icon href=/favicon.ico> (file never
existed), 96 dead /styles/*.css links (Next.js leftovers) and 3
/_vercel/insights scripts (previous host's analytics).
- deleted unused duplicates: index-optimized.html, index-performance.html,
add-performance.html, a 2.1 MB duplicate portrait, and the old build scripts
(server-upstash*.js, server-optimized.js, minify-assets.js, optimize-all.js,
fix-canonicals.ps1).
broken internal links: 4,029 -> 1,370 occurrences.
js/plausible-events.js classifies every outbound click:
Affiliate Click — host in AFFILIATES map, or rel=sponsored
Outbound Click — any other external link
props: network, destination, destination_path, placement (utm_medium),
link_text, lang. Internal links, in-page anchors, mailto: and tel: are ignored;
data-plausible-skip opts an element out. Adding a new partner is one line in
AFFILIATES. Loaded on 1206 pages before </body>.
Create the two goals in Plausible (Settings -> Goals -> Custom event) named
exactly 'Affiliate Click' and 'Outbound Click' for them to show as conversions.
plausible.office.odoo4projects.com is a self-hosted CE instance: it serves
/js/script.js and /js/plausible.js, but /js/pa-VLJpcZHbeLiw9Ub8C_MgG.js returns
404, so the snippet you supplied loaded no tracker and would have recorded
nothing. Site id now travels in data-domain (apex + www report as one site).
- 467 outbound links across 254 files now carry our affiliate UTM
(replaces the stale utm_source=X5Y2I933 on the banner components)
- fix 36 links to /starter /professional /enterprise /business /mx,
which return 404 on the target; remapped to /#pricing
- add a managed-hosting CTA block to all 6 homepages (es/en/de/fr/pt/ar),
which previously carried zero links to the host