Daily brief June 10: sitemap, robots.txt, cornerstone blog post, KPI sync

- Created sitemap.xml (7 URLs) + robots.txt (allow all, sitemap reference)
- Created cornerstone blog post: 'Hermes Agent Setup Guide' (tutorial)
- Registered new blog post in blog/index.json
- Updated launch-status.json to Day 2 with current CRM data (89 contacts)
- Synced operations.json metadata for Day 2 brief session
- CRM grew from 62→89 contacts (+27), YT creators 59→60 (+1)
This commit is contained in:
Oliver
2026-06-10 09:03:18 -03:00
parent 8fb9e21859
commit 16cab1231e
6 changed files with 406 additions and 93 deletions
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@@ -8,6 +8,15 @@
"headline": "Speed Run: Create an Odoo Community Agent from Zero",
"teaser": "From signup to an Odoo-connected AI agent in under 5 minutes. Free trial included.",
"link": "blog/posts/speed-run-odoo-community-agent.html"
},
{
"id": "hermes-agent-setup-guide",
"date": "2026-06-10",
"area": "tutorial",
"agent": "hermes",
"headline": "Hermes Agent Setup Guide: From Zero to Your First AI Agent",
"teaser": "Step-by-step guide to setting up a Hermes AI agent — installation, persona, skills, tools, and cron jobs.",
"link": "blog/posts/hermes-agent-setup-guide.html"
}
]
}
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<meta name="viewport" content="width=device-width, initial-scale=1.0" />
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<link rel="canonical" href="https://derez.ai/blog/posts/hermes-agent-setup-guide.html" />
<title>Hermes Agent Setup Guide: From Zero to Your First AI Agent — Derez.ai Blog</title>
<meta name="description" content="Step-by-step guide to setting up a Hermes AI agent. Covers installation, agent persona, skills, tools, and cron jobs — no SSH required." />
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<a href="../../index.html" class="back">← Back to Derez.ai</a>
<h1>Hermes Agent Setup Guide: From Zero to Your First AI Agent</h1>
<div class="meta">
<span class="area-tag">Tutorial</span>
<span class="chip-tag">Hermes Agent</span>
<span>June 10, 2026</span>
<span>· 6 min read</span>
</div>
<p>Hermes Agent (by <a href="https://nousresearch.com" target="_blank" rel="noopener">Nous Research</a>) is an open-source AI agent framework that turns any Linux server into an autonomous digital worker. It reads files, runs shell commands, writes code, manages background processes, and follows chronological schedules — all through a natural language persona that you define.</p>
<p>In this guide, you'll go from a blank server to a running Hermes agent with custom skills, a configured persona, and automated cron jobs. <strong>No manual SSH required</strong> — the Derez.ai dashboard handles provisioning, so you start at the good part.</p>
<h2>What You'll Need</h2>
<ul>
<li>A <a href="https://derez.ai">Derez.ai</a> account ($4.99/mo with first-month coupon codes)</li>
<li>An OpenRouter API key (or any OpenAI-compatible provider)</li>
<li>About 10 minutes</li>
</ul>
<h2>Step 1: Provision Your Agent Instance</h2>
<p>From the Derez.ai dashboard at <strong>app.derez.ai</strong>, click <strong>Create Agent</strong>. The platform spins up a dedicated Linux instance pre-configured with Python 3.11, the Hermes runtime, and all dependencies. You'll receive:</p>
<ul>
<li>Full SSH access (root) to your instance</li>
<li>A dashboard URL for the Hermes web UI</li>
<li>Automatic daily backups with 7-day retention</li>
<li>Automatic SSL/TLS certificates</li>
</ul>
<p>Provisioning takes about 60 seconds. When the status changes to <strong>Running</strong>, you're ready.</p>
<div class="tip-box">
<strong>💡 Pro tip:</strong> Use coupon code <code>friends950</code> or <code>creator950</code> at signup to get your first month for $0.50 — a full $9.50 discount.
</div>
<h2>Step 2: Configure Your Agent Persona</h2>
<p>The <strong>agent persona</strong> is the single most important file in Hermes. Located at <code>~/.hermes/AGENT_PERSONA.md</code>, it defines the agent's identity, tone, and behavioral rules. Every message the agent sends is shaped by this file — it's not just a system prompt, it's the agent's operating charter.</p>
<p>Here's a simple persona for a customer success agent:</p>
<div class="prompt-box">
<strong>AGENT_PERSONA.md</strong><br><br>
You are Mark, a Customer Success Agent for Derez.ai.<br><br>
- You are helpful, concise, and proactive.<br>
- You monitor new signups and send welcome messages.<br>
- You check server health daily and flag issues.<br>
- You speak like a knowledgeable colleague, not a robot.<br><br>
Tool-use rules:<br>
- Always verify before acting — double-check destructive commands.<br>
- Use terminal for shell commands, process for background tasks.<br>
- When blocked, report the blocker — never fabricate results.
</div>
<p>You can edit this file directly from the Derez.ai dashboard's file manager, or via SSH. The agent reloads it on each conversation turn, so changes take effect immediately.</p>
<h2>Step 3: Install Skills</h2>
<p>Skills are the agent's capabilities — they extend what it can do. Skills live in <code>~/.hermes/skills/</code> and are plain Markdown files with structured frontmatter and tool-calling instructions.</p>
<p>To install a skill, create a file in the skills directory:</p>
<pre><code># ~/.hermes/skills/server-health.md
---
name: server-health
description: Monitor server health metrics and alert on anomalies
---
You are an SRE assistant. Check these metrics daily:
1. Disk usage — alert above 80%
2. Memory usage — alert above 85%
3. Load average — investigate if > 4.0
4. Uptime — report days since last reboot
5. Failed SSH logins — flag brute-force attempts
Report findings in a single summary block. Escalate critical issues.</code></pre>
<p>Hermes scans the skills directory at startup. Each skill file becomes available as a command the agent can invoke contextually. You can also load a skill mid-conversation with <code>skill_view(name='server-health')</code> — a powerful pattern for pulling in specialized knowledge on demand.</p>
<h2>Step 4: Set Up Cron Jobs</h2>
<p>One of Hermes' most powerful features is its built-in cron scheduler. Instead of writing crontab entries manually, you register schedules that wake the agent at specific times to perform tasks autonomously.</p>
<p>Cron jobs live in <code>~/.hermes/cron/</code> as YAML files:</p>
<pre><code># ~/.hermes/cron/daily-health-check.yaml
schedule: "0 6 * * *" # Every day at 06:00
skill: server-health
output: report # Send result as a report
---
# ~/.hermes/cron/weekly-backup-report.yaml
schedule: "0 9 * * 1" # Every Monday at 09:00
skill: backup-verification
output: report
notify_on_complete: true # Get notified when done</code></pre>
<p>The agent wakes at the scheduled time, loads the specified skill, runs the task, and reports back. This works even while your agent is in the middle of other conversations — Hermes handles concurrent execution gracefully.</p>
<h2>Step 5: Test Your Agent</h2>
<p>Open the Hermes web UI (available from your Derez.ai dashboard) and start a conversation. Try these test prompts:</p>
<ul>
<li><em>"What's my server health look like today?"</em></li>
<li><em>"Check which cron jobs are scheduled and show me the next 3 runs."</em></li>
<li><em>"List all installed skills and describe what each one does."</em></li>
<li><em>"Run a quick disk usage check and tell me if anything needs attention."</em></li>
</ul>
<p>The agent will reference its persona, load the relevant skills, and execute the appropriate tools — all in one response. You can watch it run commands live in the terminal output panel.</p>
<h2>Going Further</h2>
<p>Once the basics are running, here's what you can layer on:</p>
<ul>
<li><strong>Plugins</strong> — Drop Python scripts into <code>~/.hermes/plugins/</code> for custom tool integrations (databases, APIs, webhooks)</li>
<li><strong>Memories</strong> — Persistent knowledge stored in <code>~/.hermes/memories/</code> that survives conversation resets</li>
<li><strong>Profiles</strong> — Multiple agent configurations (<code>~/.hermes/profiles/&lt;name&gt;/</code>) that you can switch between for different roles</li>
<li><strong>Background processes</strong> — Launch long-running tasks (web scrapers, data pipelines, monitoring loops) that the agent manages independently</li>
</ul>
<div class="tip-box">
<strong>🔗 Related:</strong> See our <a href="https://derez.ai/blog/posts/speed-run-odoo-community-agent.html">Speed Run: Odoo Community Agent</a> tutorial for a real-world example — connecting Hermes to an Odoo database and pulling leads automatically.
</div>
<h2>Troubleshooting</h2>
<h3>Agent not responding</h3>
<p>Check that the agent process is running: <code>ps aux | grep hermes</code>. From the Derez.ai dashboard, you can restart the agent with one click.</p>
<h3>Skills not loading</h3>
<p>Verify the file is in the correct directory (<code>~/.hermes/skills/</code>) with <code>.md</code> extension. Check the YAML frontmatter is valid — missing <code>---</code> delimiters will silently skip the file.</p>
<h3>Cron jobs not firing</h3>
<p>Make sure the Hermes process that manages cron (typically <code>hermesd</code>) is running as a background service. Check with <code>process(action='list')</code> from the agent, or verify the service status from the dashboard.</p>
<h3>Tool errors</h3>
<p>If the agent reports tool execution failures, check the system dependencies listed in your skill files. The agent will tell you exactly which command failed and why — it never silently drops errors.</p>
<div class="cta-box">
<h3>Ready to build your agent?</h3>
<p>Get a dedicated Hermes agent instance with full SSH access, automatic backups, and a managed dashboard — starting at $0.50 for your first month.</p>
<a href="https://derez.ai" class="cta-button">Create Your Agent →</a>
</div>
</div>
</body>
</html>
+23 -20
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@@ -1,41 +1,44 @@
{
"campaign": "derez.ai Prelaunch",
"day": 1,
"day": 2,
"total_days": 14,
"status": "active",
"updated": "2026-06-09T17:00:00-04:00",
"updated": "2026-06-10T09:00:00-04:00",
"kpis": [
{ "id": "signups", "current": 0, "target": 20, "note": "No paying customers yet — 2 leads in Contacted stage" },
{ "id": "visitors", "current": 0, "target": 500, "note": "No analytics yet — need to set up" },
{ "id": "emails", "current": 0, "target": 50, "note": "No email capture on site yet" },
{ "id": "backlinks", "current": 0, "target": 10, "note": "None yet — not submitted to directories" },
{ "id": "influencers", "current": 0, "target": 5, "note": "59 YT creators identified in CRM (on Hold), 0 contacted" },
{ "id": "signups", "current": 0, "target": 20, "note": "No paying customers yet — 1 chat lead (Cold), 88 on Hold" },
{ "id": "visitors", "current": 0, "target": 500, "note": "Plausible analytics live with 7 custom events. No traffic yet." },
{ "id": "emails", "current": 0, "target": 50, "note": "No email capture on site yet — needs lead magnet or newsletter signup" },
{ "id": "backlinks", "current": 0, "target": 10, "note": "None yet — sitemap.xml and robots.txt created today" },
{ "id": "influencers", "current": 0, "target": 5, "note": "60 YT creators identified in CRM (on Hold), 0 contacted" },
{ "id": "testimonials", "current": 0, "target": 5, "note": "No testimonials yet" },
{ "id": "impressions", "current": 0, "target": 2000, "note": "Not yet indexed — no impressions data" },
{ "id": "impressions", "current": 0, "target": 2000, "note": "Not yet indexed — sitemap prepared, needs Search Console submission" },
{ "id": "directory", "current": 0, "target": 3, "note": "Not submitted to any directories yet" }
],
"assets": {
"crm_contacts_total": 62,
"youtube_creators_on_hold": 59,
"leads_contacted": 2,
"affiliates": 1
"crm_contacts_total": 89,
"on_hold": 88,
"cold_leads": 1,
"youtube_creators_on_hold": 60,
"leads_contacted": 1,
"affiliates_identified": 0
},
"actions": [
{ "day": 1, "action": "Set up friends & family invite list (2030 contacts)", "owner": "Oliver", "status": "pending" },
{ "day": 1, "action": "Generate & configure referral coupon codes in Stripe", "owner": "Oliver", "status": "pending" },
{ "day": 1, "action": "Generate & configure referral coupon codes in Stripe", "owner": "Oliver", "status": "done", "note": "friends950, creator950, friends499, friends1750 codes ready" },
{ "day": 1, "action": "Create prelaunch landing page / launch-dashboard", "owner": "Mint", "status": "done" },
{ "day": 1, "action": "Submit derez.ai to Google Search Console + Bing Webmaster Tools", "owner": "Mint", "status": "today" },
{ "day": 1, "action": "Verify Google indexing status — submit sitemap", "owner": "Mint", "status": "today" },
{ "day": 1, "action": "Set up basic analytics (Plausible or server logs)", "owner": "Mint", "status": "today" },
{ "day": 1, "action": "Submit derez.ai to Google Search Console + Bing Webmaster Tools", "owner": "Mint", "status": "blocked", "note": "Need domain ownership verification — Oliver must add TXT record or I can create verification file" },
{ "day": 1, "action": "Verify Google indexing status — submit sitemap", "owner": "Mint", "status": "waiting", "note": "sitemap.xml created. Needs Search Console access to submit." },
{ "day": 1, "action": "Set up basic analytics (Plausible or server logs)", "owner": "Mint", "status": "done", "note": "Plausible live with 7 custom events. Zero traffic so far." },
{ "day": 1, "action": "Remove navbar link to launch dashboard (Oliver requested private link)", "owner": "Mint", "status": "done" },
{ "day": 2, "action": "Send friends & family invitation emails", "owner": "Oliver", "status": "pending" },
{ "day": 2, "action": "Create F&F onboarding docs (1-pager)", "owner": "Mint", "status": "pending" },
{ "day": 2, "action": "Set up dedicated F&F Telegram group", "owner": "Mint", "status": "pending" },
{ "day": 2, "action": "Submit to Product Hunt — create draft listing", "owner": "Oliver", "status": "pending" },
{ "day": 2, "action": "Write influencer outreach email template", "owner": "Mint", "status": "pending" },
{ "day": 3, "action": "Influencer research: compile list of 30 targets", "owner": "Oliver", "status": "done", "note": "59 YT creators already in CRM on Hold" },
{ "day": 3, "action": "Prioritize top 20 YT creators from the 59 for outreach", "owner": "Both", "status": "pending" },
{ "day": 3, "action": "Collect business emails for top 20 YT creators", "owner": "Mint", "status": "pending" },
{ "day": 2, "action": "Create sitemap.xml + robots.txt for SEO", "owner": "Mint", "status": "done", "note": "Created June 10. 6 URLs in sitemap. robots.txt allows all crawlers." },
{ "day": 3, "action": "Influencer research: compile list of 30 targets", "owner": "Oliver", "status": "done", "note": "60 YT creators already in CRM on Hold" },
{ "day": 3, "action": "Prioritize top 20 YT creators from the 60 for outreach", "owner": "Both", "status": "pending" },
{ "day": 3, "action": "Collect business emails for top 20 YT creators", "owner": "Mint", "status": "pending", "note": "Blocked: no CRM export or creator list accessible via filesystem" },
{ "day": 3, "action": "Submit to BetaList, AlternativeTo, G2 directories", "owner": "Mint", "status": "pending" },
{ "day": 4, "action": "Send first batch of influencer emails/DMs (top 10)", "owner": "Oliver", "status": "pending" },
{ "day": 4, "action": "Pitch guest post to 5 AI/DevOps blogs", "owner": "Mint", "status": "pending" },
@@ -68,5 +71,5 @@
{ "day": 14, "action": "Compile lessons learned", "owner": "Mint", "status": "pending" },
{ "day": 14, "action": "Go/no-go decision: public launch or iterate", "owner": "Oliver", "status": "pending" }
],
"notes": "Day 1: Dashboard live. CRM has 62 contacts — 59 YT creators on Hold (influencer pool). 2 leads Contacted. 0 Won. Nav link removed from homepage per Oliver. Next: submit to Search Console, set up analytics, start F&F outreach."
"notes": "Day 2 auto-update. CRM grew from 62→89 contacts (27 new on Hold, 1 Cold chat lead). 60 YT creators identified (+1). Plausible live with 7 events, zero traffic. sitemap.xml + robots.txt created. Cold email and influencer outreach still blocked by missing business emails. Blog post updated: split into integration + leads prompts."
}
+25 -70
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@@ -1,6 +1,6 @@
{
"date": "Tuesday, June 9, 2026",
"updated": "2026-06-10T06:00:22-04:00",
"date": "Wednesday, June 10, 2026",
"updated": "2026-06-10T09:02:00-04:00",
"goals": [
{
"current": 1,
@@ -12,7 +12,7 @@
},
{
"current": 0,
"note": "60 YT creators identified \u2014 0 contacted"
"note": "60 YT creators identified 0 contacted"
},
{
"current": 0,
@@ -20,7 +20,7 @@
},
{
"current": 0,
"note": "0 cold emails sent \u2014 templates and coupons ready"
"note": "0 cold emails sent templates and coupons ready"
},
{
"current": 89,
@@ -29,87 +29,42 @@
],
"campaigns": [
{
"metrics": [
0,
0,
0
],
"metrics": [0, 0, 0],
"items": [
{
"text": "Coupon codes ready: friends950, creator950",
"ok": true
},
{
"text": "Template signed as Mark \u2014 Customer Success Agent",
"ok": true
},
{
"text": "No Cold contacts with real emails yet",
"ok": false
}
{ "text": "Coupon codes ready: friends950, creator950", "ok": true },
{ "text": "Template signed as Mark — Customer Success Agent", "ok": true },
{ "text": "No Cold contacts with real emails yet", "ok": false }
]
},
{
"metrics": [
60,
0,
0
],
"metrics": [60, 0, 0],
"items": [
{
"text": "60 YouTube creators collected on Hold",
"ok": true
},
{
"text": "Need business emails for top 20",
"ok": false
},
{
"text": "Affiliate program TBD",
"ok": false
}
{ "text": "60 YouTube creators collected on Hold", "ok": true },
{ "text": "Need business emails for top 20", "ok": false },
{ "text": "Affiliate program TBD", "ok": false }
]
},
{
"metrics": [
0,
0,
0
],
"metrics": [0, 0, 0],
"items": [
{
"text": "No outreach started yet",
"ok": false
},
{
"text": "Profile / company page TBD",
"ok": false
},
{
"text": "No content strategy defined",
"ok": false
}
{ "text": "No outreach started yet", "ok": false },
{ "text": "Profile / company page TBD", "ok": false },
{ "text": "No content strategy defined", "ok": false }
]
}
],
"state_of_play": "Prelaunch phase. CRM has 89 contacts (60 YouTube creators on Hold, 1 homepage chat lead). 0 subscriptions, 0 influencers onboarded, 0 cold emails sent. The site is live at derez.ai with pricing, coupon badges (friends950, creator950, friends499, friends1750), and Plausible analytics. Next milestone: first paying customer.",
"state_of_play": "Day 2 of prelaunch. CRM grew to 89 contacts (+27 since yesterday) — 88 on Hold, 1 Cold. 60 YT creators identified. 0 subscriptions, 0 influencers onboarded, 0 cold emails sent. Site live at derez.ai. SEO basics: sitemap.xml and robots.txt created today. Plausible analytics live. Next milestone: first paying customer.",
"comms": {
"inbox": {
"total": 4,
"last35h": 2
},
"sent": {
"total": 8,
"last35h": 2
},
"alerts": 1
"inbox": { "total": 0, "last35h": 0 },
"sent": { "total": 8, "last35h": 0 },
"alerts": 0
},
"recommendations": [
"Prioritise the top 20 YouTube creators from the 60 collected \u2014 these are your most winnable influencer channel.",
"Unlock cold email outreach by populating real business emails for those 20 creators. The templates and coupons are ready.",
"Set up a LinkedIn company page and start building connections \u2014 zero presence there currently.",
"Email capturing (newsletter signup or lead magnet) is needed before visitors reach 10K/mo becomes realistic."
"Search Console submission still the #1 blocker — without it the site can't index. Oliver needs to add domain verification TXT record or upload verification file.",
"Prioritise the top 20 YouTube creators — the most winnable influencer channel. Need business emails first.",
"Start drafting cornerstone blog content (4 posts planned) — even without Search Console, these build the content base for when indexing starts.",
"Email capture (newsletter signup or lead magnet) needed before 10K/mo path is realistic."
],
"day": 2,
"notes": "Day 2 auto-update at 06:00 UTC"
"notes": "Day 2 brief session — 09:02 PYST. sitemap.xml + robots.txt created. Blog post updated (integration/leads split). CRM growth accelerating."
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