chore: daily brief session — 1 agent sold, 12 YT creator emails found, Day 6 ops update
This commit is contained in:
Oliver
+341
-59
@@ -1,18 +1,58 @@
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{
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"campaign": "derez.ai Prelaunch",
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"day": 4,
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"day": 6,
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"total_days": 14,
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"status": "active",
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"updated": "2026-06-12T09:00:00-04:00",
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"updated": "2026-06-14T09:00:00-04:00",
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"kpis": [
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{ "id": "signups", "current": 0, "target": 20, "note": "No paying customers yet — 1 chat lead (Cold), 88 on Hold" },
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{ "id": "visitors", "current": 0, "target": 500, "note": "Plausible analytics live with 7 custom events. No traffic yet." },
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{ "id": "emails", "current": 0, "target": 50, "note": "No email capture on site yet — needs lead magnet or newsletter signup" },
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{ "id": "backlinks", "current": 0, "target": 10, "note": "None yet — sitemap.xml and robots.txt created today" },
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{ "id": "influencers", "current": 0, "target": 5, "note": "60 YT creators identified in CRM (on Hold), 0 contacted" },
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{ "id": "testimonials", "current": 0, "target": 5, "note": "No testimonials yet" },
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{ "id": "impressions", "current": 0, "target": 2000, "note": "Not yet indexed — sitemap prepared, needs Search Console submission" },
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{ "id": "directory", "current": 0, "target": 3, "note": "Not submitted to any directories yet" }
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{
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"id": "signups",
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"current": 1,
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"target": 20,
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"note": "1 agent sold! First paying customer."
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},
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{
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"id": "visitors",
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"current": 28,
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"target": 500,
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"note": "28 unique visitors over 5 days (Jun 9-13), 249 pageviews, 7 countries"
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},
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{
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"id": "emails",
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"current": 0,
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"target": 50,
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"note": "No email capture on site yet \u2014 needs lead magnet or newsletter signup"
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},
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{
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"id": "backlinks",
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"current": 0,
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"target": 10,
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"note": "None yet \u2014 sitemap.xml and robots.txt created"
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},
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{
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"id": "influencers",
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"current": 0,
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"target": 5,
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"note": "60 YT creators identified in CRM (on Hold), 0 contacted"
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},
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{
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"id": "testimonials",
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"current": 0,
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"target": 5,
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"note": "No testimonials yet \u2014 1 agent sold, could request"
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},
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{
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"id": "impressions",
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"current": 0,
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"target": 2000,
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"note": "Not yet indexed \u2014 sitemap prepared, needs Search Console submission"
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},
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{
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"id": "directory",
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"current": 0,
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"target": 3,
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"note": "Not submitted to any directories yet"
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}
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],
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"assets": {
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"crm_contacts_total": 89,
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@@ -23,53 +63,295 @@
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"affiliates_identified": 0
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},
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"actions": [
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{ "day": 1, "action": "Set up friends & family invite list (20–30 contacts)", "owner": "Oliver", "status": "pending" },
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{ "day": 1, "action": "Generate & configure referral coupon codes in Stripe", "owner": "Oliver", "status": "done", "note": "friends950, creator950, friends499, friends1750 codes ready" },
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{ "day": 1, "action": "Create prelaunch landing page / launch-dashboard", "owner": "Mint", "status": "done" },
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{ "day": 1, "action": "Submit derez.ai to Google Search Console + Bing Webmaster Tools", "owner": "Mint", "status": "done", "note": "Site added to Google via TXT record. Waiting for Google to scan and index." },
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{ "day": 1, "action": "Verify Google indexing status — submit sitemap", "owner": "Mint", "status": "waiting", "note": "sitemap.xml created. Needs Search Console access to submit." },
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{ "day": 1, "action": "Set up basic analytics (Plausible or server logs)", "owner": "Mint", "status": "done", "note": "Plausible live with 7 custom events. Zero traffic so far." },
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{ "day": 1, "action": "Remove navbar link to launch dashboard (Oliver requested private link)", "owner": "Mint", "status": "done" },
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{ "day": 2, "action": "Send friends & family invitation emails", "owner": "Oliver", "status": "pending" },
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{ "day": 2, "action": "Create F&F onboarding docs (1-pager)", "owner": "Mint", "status": "pending" },
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{ "day": 2, "action": "Set up dedicated F&F Telegram group", "owner": "Mint", "status": "pending" },
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{ "day": 2, "action": "Submit to Product Hunt — create draft listing", "owner": "Oliver", "status": "pending" },
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{ "day": 2, "action": "Write influencer outreach email template", "owner": "Mint", "status": "pending" },
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{ "day": 2, "action": "Create sitemap.xml + robots.txt for SEO", "owner": "Mint", "status": "done", "note": "Created June 10. 6 URLs in sitemap. robots.txt allows all crawlers." },
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{ "day": 3, "action": "Influencer research: compile list of 30 targets", "owner": "Oliver", "status": "done", "note": "60 YT creators already in CRM on Hold" },
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{ "day": 3, "action": "Prioritize top 20 YT creators from the 60 for outreach", "owner": "Both", "status": "pending" },
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{ "day": 3, "action": "Collect business emails for top 20 YT creators", "owner": "Mint", "status": "pending", "note": "Blocked: no CRM export or creator list accessible via filesystem" },
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{ "day": 3, "action": "Submit to BetaList, AlternativeTo, G2 directories", "owner": "Mint", "status": "pending" },
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{ "day": 4, "action": "Send first batch of influencer emails/DMs (top 10)", "owner": "Oliver", "status": "pending" },
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{ "day": 4, "action": "Pitch guest post to 5 AI/DevOps blogs", "owner": "Mint", "status": "pending" },
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{ "day": 4, "action": "Set up HARO / Qwoted / Connectively alerts", "owner": "Mint", "status": "pending" },
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{ "day": 4, "action": "First friends & family onboardings go live", "owner": "Oliver", "status": "pending" },
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{ "day": 5, "action": "Follow up on non-responding influencers", "owner": "Oliver", "status": "pending" },
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{ "day": 5, "action": "Create 3 social posts (X/LinkedIn) about launch", "owner": "Mint", "status": "pending" },
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{ "day": 5, "action": "Send F&F NPS survey #1", "owner": "Mint", "status": "pending" },
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{ "day": 6, "action": "Publish first social proof tweet", "owner": "Oliver", "status": "pending" },
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{ "day": 6, "action": "Write blog post: 'Why I built derez.ai'", "owner": "Oliver", "status": "pending" },
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{ "day": 7, "action": "Mid-campaign review: KPI check vs targets", "owner": "Both", "status": "pending" },
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{ "day": 7, "action": "Second batch influencer outreach (next 10)", "owner": "Oliver", "status": "pending" },
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{ "day": 7, "action": "Polish Product Hunt listing with F&F feedback", "owner": "Mint", "status": "pending" },
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{ "day": 8, "action": "Guest post #1 published — monitor backlinks", "owner": "Mint", "status": "pending" },
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{ "day": 8, "action": "Send affiliate program details to confirmed influencers", "owner": "Oliver", "status": "pending" },
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{ "day": 8, "action": "Content sprint: 5 more social posts", "owner": "Mint", "status": "pending" },
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{ "day": 9, "action": "Follow up guest post pitches — pitch 5 more", "owner": "Mint", "status": "pending" },
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{ "day": 9, "action": "Record demo video (3 min)", "owner": "Oliver", "status": "pending" },
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{ "day": 9, "action": "Email list: first newsletter teaser", "owner": "Mint", "status": "pending" },
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{ "day": 10, "action": "Launch day prep: schedule Product Hunt", "owner": "Oliver", "status": "pending" },
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{ "day": 10, "action": "Coordinate influencer posts for launch day", "owner": "Both", "status": "pending" },
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{ "day": 11, "action": "🚀 LAUNCH DAY — Product Hunt go-live", "owner": "Both", "status": "pending" },
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{ "day": 11, "action": "Social storm on all platforms", "owner": "Oliver", "status": "pending" },
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{ "day": 11, "action": "Influencers publish content", "owner": "Influencers", "status": "pending" },
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{ "day": 12, "action": "Reply to every Product Hunt comment", "owner": "Oliver", "status": "pending" },
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{ "day": 12, "action": "Monitor signups & traffic — adjust messaging", "owner": "Mint", "status": "pending" },
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{ "day": 13, "action": "Follow up all pending leads", "owner": "Oliver", "status": "pending" },
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{ "day": 13, "action": "Thank-you emails to F&F + influencers", "owner": "Mint", "status": "pending" },
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{ "day": 14, "action": "Final KPI review & retrospective", "owner": "Both", "status": "pending" },
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{ "day": 14, "action": "Compile lessons learned", "owner": "Mint", "status": "pending" },
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{ "day": 14, "action": "Go/no-go decision: public launch or iterate", "owner": "Oliver", "status": "pending" }
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{
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"day": 1,
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"action": "Set up friends & family invite list (20\u201330 contacts)",
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"owner": "Oliver",
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"status": "pending"
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},
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{
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"day": 1,
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"action": "Generate & configure referral coupon codes in Stripe",
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"owner": "Oliver",
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"status": "done",
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"note": "friends950, creator950, friends499, friends1750 codes ready"
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},
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{
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"day": 1,
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"action": "Create prelaunch landing page / launch-dashboard",
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"owner": "Mint",
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"status": "done"
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},
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{
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"day": 1,
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"action": "Submit derez.ai to Google Search Console + Bing Webmaster Tools",
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"owner": "Mint",
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"status": "done",
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"note": "Site added to Google via TXT record. Waiting for Google to scan and index."
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},
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{
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"day": 1,
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"action": "Verify Google indexing status \u2014 submit sitemap",
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"owner": "Mint",
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"status": "waiting",
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"note": "sitemap.xml created. Needs Search Console access to submit."
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},
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{
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"day": 1,
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"action": "Set up basic analytics (Plausible or server logs)",
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||||
"owner": "Mint",
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||||
"status": "done",
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||||
"note": "Plausible live with 7 custom events. Zero traffic so far."
|
||||
},
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||||
{
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"day": 1,
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"action": "Remove navbar link to launch dashboard (Oliver requested private link)",
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"owner": "Mint",
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"status": "done"
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||||
},
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||||
{
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"day": 2,
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"action": "Send friends & family invitation emails",
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"owner": "Oliver",
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"status": "pending"
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},
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||||
{
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"day": 2,
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"action": "Create F&F onboarding docs (1-pager)",
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"owner": "Mint",
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"status": "pending"
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||||
},
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||||
{
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||||
"day": 2,
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"action": "Set up dedicated F&F Telegram group",
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"owner": "Mint",
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||||
"status": "pending"
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||||
},
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||||
{
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"day": 2,
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"action": "Submit to Product Hunt \u2014 create draft listing",
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"owner": "Oliver",
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"status": "pending"
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||||
},
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||||
{
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||||
"day": 2,
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"action": "Write influencer outreach email template",
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"owner": "Mint",
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"status": "pending"
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||||
},
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||||
{
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"day": 2,
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"action": "Create sitemap.xml + robots.txt for SEO",
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||||
"owner": "Mint",
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"status": "done",
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||||
"note": "Created June 10. 6 URLs in sitemap. robots.txt allows all crawlers."
|
||||
},
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||||
{
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||||
"day": 3,
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||||
"action": "Influencer research: compile list of 30 targets",
|
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"owner": "Oliver",
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||||
"status": "done",
|
||||
"note": "60 YT creators already in CRM on Hold"
|
||||
},
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||||
{
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"day": 3,
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"action": "Prioritize top 20 YT creators from the 60 for outreach",
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"owner": "Both",
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||||
"status": "pending"
|
||||
},
|
||||
{
|
||||
"day": 3,
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||||
"action": "Collect business emails for top 20 YT creators",
|
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"owner": "Mint",
|
||||
"status": "pending",
|
||||
"note": "Blocked: no CRM export or creator list accessible via filesystem"
|
||||
},
|
||||
{
|
||||
"day": 3,
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||||
"action": "Submit to BetaList, AlternativeTo, G2 directories",
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||||
"owner": "Mint",
|
||||
"status": "pending"
|
||||
},
|
||||
{
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||||
"day": 4,
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||||
"action": "Send first batch of influencer emails/DMs (top 10)",
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"owner": "Oliver",
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"status": "pending"
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||||
},
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||||
{
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"day": 4,
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||||
"action": "Pitch guest post to 5 AI/DevOps blogs",
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||||
"owner": "Mint",
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||||
"status": "pending"
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||||
},
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||||
{
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"day": 4,
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||||
"action": "Set up HARO / Qwoted / Connectively alerts",
|
||||
"owner": "Mint",
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"status": "pending"
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||||
},
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||||
{
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"day": 4,
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"action": "First friends & family onboardings go live",
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"owner": "Oliver",
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"status": "pending"
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},
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||||
{
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"day": 5,
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"action": "Follow up on non-responding influencers",
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"owner": "Oliver",
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"status": "pending"
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},
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||||
{
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"day": 5,
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"action": "Create 3 social posts (X/LinkedIn) about launch",
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"owner": "Mint",
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"status": "pending"
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},
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{
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"day": 5,
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"action": "Send F&F NPS survey #1",
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"owner": "Mint",
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"status": "pending"
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},
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{
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"day": 6,
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"action": "Publish first social proof tweet",
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"owner": "Oliver",
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"status": "current"
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},
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{
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"day": 6,
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"action": "Write blog post: 'Why I built derez.ai'",
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"owner": "Oliver",
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"status": "current"
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},
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{
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"day": 7,
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"action": "Mid-campaign review: KPI check vs targets",
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"owner": "Both",
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"status": "pending"
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},
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{
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"day": 7,
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"action": "Second batch influencer outreach (next 10)",
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"owner": "Oliver",
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"status": "pending"
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},
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{
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"day": 7,
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"action": "Polish Product Hunt listing with F&F feedback",
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"owner": "Mint",
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"status": "pending"
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},
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{
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"day": 8,
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"action": "Guest post #1 published \u2014 monitor backlinks",
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"owner": "Mint",
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"status": "pending"
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},
|
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{
|
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"day": 8,
|
||||
"action": "Send affiliate program details to confirmed influencers",
|
||||
"owner": "Oliver",
|
||||
"status": "pending"
|
||||
},
|
||||
{
|
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"day": 8,
|
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"action": "Content sprint: 5 more social posts",
|
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"owner": "Mint",
|
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"status": "pending"
|
||||
},
|
||||
{
|
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"day": 9,
|
||||
"action": "Follow up guest post pitches \u2014 pitch 5 more",
|
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"owner": "Mint",
|
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"status": "pending"
|
||||
},
|
||||
{
|
||||
"day": 9,
|
||||
"action": "Record demo video (3 min)",
|
||||
"owner": "Oliver",
|
||||
"status": "pending"
|
||||
},
|
||||
{
|
||||
"day": 9,
|
||||
"action": "Email list: first newsletter teaser",
|
||||
"owner": "Mint",
|
||||
"status": "pending"
|
||||
},
|
||||
{
|
||||
"day": 10,
|
||||
"action": "Launch day prep: schedule Product Hunt",
|
||||
"owner": "Oliver",
|
||||
"status": "pending"
|
||||
},
|
||||
{
|
||||
"day": 10,
|
||||
"action": "Coordinate influencer posts for launch day",
|
||||
"owner": "Both",
|
||||
"status": "pending"
|
||||
},
|
||||
{
|
||||
"day": 11,
|
||||
"action": "\ud83d\ude80 LAUNCH DAY \u2014 Product Hunt go-live",
|
||||
"owner": "Both",
|
||||
"status": "pending"
|
||||
},
|
||||
{
|
||||
"day": 11,
|
||||
"action": "Social storm on all platforms",
|
||||
"owner": "Oliver",
|
||||
"status": "pending"
|
||||
},
|
||||
{
|
||||
"day": 11,
|
||||
"action": "Influencers publish content",
|
||||
"owner": "Influencers",
|
||||
"status": "pending"
|
||||
},
|
||||
{
|
||||
"day": 12,
|
||||
"action": "Reply to every Product Hunt comment",
|
||||
"owner": "Oliver",
|
||||
"status": "pending"
|
||||
},
|
||||
{
|
||||
"day": 12,
|
||||
"action": "Monitor signups & traffic \u2014 adjust messaging",
|
||||
"owner": "Mint",
|
||||
"status": "pending"
|
||||
},
|
||||
{
|
||||
"day": 13,
|
||||
"action": "Follow up all pending leads",
|
||||
"owner": "Oliver",
|
||||
"status": "pending"
|
||||
},
|
||||
{
|
||||
"day": 13,
|
||||
"action": "Thank-you emails to F&F + influencers",
|
||||
"owner": "Mint",
|
||||
"status": "pending"
|
||||
},
|
||||
{
|
||||
"day": 14,
|
||||
"action": "Final KPI review & retrospective",
|
||||
"owner": "Both",
|
||||
"status": "pending"
|
||||
},
|
||||
{
|
||||
"day": 14,
|
||||
"action": "Compile lessons learned",
|
||||
"owner": "Mint",
|
||||
"status": "pending"
|
||||
},
|
||||
{
|
||||
"day": 14,
|
||||
"action": "Go/no-go decision: public launch or iterate",
|
||||
"owner": "Oliver",
|
||||
"status": "pending"
|
||||
}
|
||||
],
|
||||
"notes": "Day 2 auto-update. CRM grew from 62→89 contacts (27 new on Hold, 1 Cold chat lead). 60 YT creators identified (+1). Plausible live with 7 events, zero traffic. sitemap.xml + robots.txt created. Cold email and influencer outreach still blocked by missing business emails. Blog post updated: split into integration + leads prompts."
|
||||
}
|
||||
"notes": "Day 6 update \u2014 1 agent sold milestone. Traffic growing steadily. Directory submissions and guest post pitches are today's focus."
|
||||
}
|
||||
Reference in New Issue
Block a user