**Module:** Point of Sale

Odoo Point of Sale connects seamlessly with card terminals so you never lose a sale because of limited payment options.

## Copy

Every customer who reaches for a card and finds cash-only is a lost sale. In an era when consumers reach for plastic for transactions of any size, cash-only businesses create friction that sends customers elsewhere. The purchase is ready to happen—the intent is there—but payment limitations create obstacles. Some customers leave and find a competitor who takes cards. Othersreluctantly pay in cash, creating accounting complications that weren't necessary.

This module removes the payment barrier. Card terminals connect seamlessly with the point of sale, accepting every payment type without manual processes. Customers pay how they want to pay. Sales close without payment friction. The result is a business that never loses a customer to payment limitations—every transaction that can happen, happens.

For copywriters: Focus on the friction of payment limitations—the lost sales and customer lost to competitors who removed the barrier. Position seamless card acceptance as the mechanism that closes every closable sale. The audience should recognize the customers they've lost to cash-only limitations.

## Ideas

- **Angle:** Never lose a sale to payment friction—accept every payment type so every transaction can close
- **Audience:** Retail businesses, restaurants, service businesses, any cash-based business
- **Pain points:** Lost sales to cash-only limitations, customer abandonment, payment processing friction, lost revenue
- **Outcomes:** Complete payment acceptance, zero payment barriers, more closed sales, modern customer experience, revenue capture
- **Vertical spins:** Retail (counter sales), food service (restaurant payments), events (on-site sales), service businesses (on-location payments)