**Module:** Inventory

Demand forecasting and automated replenishment rules keep stock levels right during peak seasons so you never disappoint customers.

## Copy

Seasonal demand shifts catch most businesses unprepared. They either over-stock and tie up cash in unsold inventory, or under-stock and watch customers walk away to competitors. The manual planning required to get this right takes time that operational teams don't have. By the time demand patterns become obvious, the opportunity to prepare has already passed. Businesses lose on both sides: stockouts during peaks and carrying costs during slow periods.

This module gives businesses predictive control over inventory. Demand forecasting analyzes historical patterns and seasonal trends to predict what's coming—not just what happened last month, but what will likely happen in the weeks ahead. Automated replenishment rules take action on those predictions, ordering the right quantities at the right time without manual intervention. The result is stock levels that match demand, peak seasons that don't catch anyone by surprise.

For copywriters: Focus on the seasonal peaks and valleys that define retail and operations. Position forecasting as the tool that lets businesses see around corners and prepare accordingly. The audience has lived through the pain of stockouts and overstock—remind them of that pain before offering the solution.

## Ideas

- **Angle:** Predict and prepare—stop letting seasonal demand catch you off guard
- **Audience:** Inventory managers, operations directors, retail buyers, supply chain planners
- **Pain points:** Stockouts during peaks, overstock during slow periods, manual inventory planning, cash tied up in wrong stock
- **Outcomes:** Optimal stock levels, reduced carrying costs, no lost sales from stockouts, proactive instead of reactive
- **Vertical spins:** Retail (holiday peaks), food service (seasonal ingredients), manufacturing (supply chain planning)