**Module:** Payment Acquirers

Built-in payment provider integrations let customers pay online by card, wallet, or bank transfer with zero friction.

## Copy

Payment friction kills conversions that businesses worked hard to create. A customer reaches checkout ready to buy, then encounters payment options that feel complicated or limited. The card form seems burdensome. The preferred payment method isn't available. Faced with friction, some customers abandon entirely. Othersreluctantly complete payment, but with a negative impression that affects their relationship with the business. Each abandoned cart represents revenue that slipped away through a problem that was entirely preventable.

This module eliminates payment friction. Built-in integrations accept cards, wallets, and bank transfers through a unified interface—no separate accounts to set up, no technical integration to manage. Customers pay with their preferred method in a familiar flow. Conversions complete because the payment experience doesn't create obstacles. The result is revenue that gets captured instead of lost to friction.

For copywriters: Focus on the friction cost—abandoned carts and lost conversions from payment complexity. Position integration as the mechanism that removes the obstacle between purchase intent and completed payment. The audience should recognize their own abandoned carts and the revenue those represent.

## Ideas

- **Angle:** Eliminate payment friction—integrations that let customers pay with their preferred method in one click
- **Audience:** E-commerce operators, service businesses, B2C businesses, any business accepting online payments
- **Pain points:** Abandoned carts, payment friction, limited payment options, conversion loss, integration complexity
- **Outcomes:** Higher conversions, frictionless payments, revenue capture, customer satisfaction, multiple payment methods
- **Vertical spins:** E-commerce (checkout optimization), services (online payments), subscriptions (recurring billing), events (registration payments)