**Module:** Expenses

Expense categories, spending limits, and approval workflows ensure every business cost is reviewed before reimbursement.

## Copy

Business expenses have a way of multiplying. What starts as occasional purchases becomes a flood of receipts, each representing a decision that wasn't tracked, limited, or reviewed. By the time expense reports arrive, the spending has already happened. Approval becomes a rubber stamp, not a control. Without a system that makes spending visible and accountable, businesses lose money to unnecessary purchases, vague categories, and reimbursement processes that consume more time than the spending itself.

This module builds expense control into the process. Expense categories ensure spending is tracked consistently, not arbitrarily. Spending limits prevent runaway purchases before they happen. Approval workflows ensure every expense gets reviewed before reimbursement, not after. The result is a business that knows where every dollar goes and whether it should have.

For copywriters: Focus on the expense blind spot—spending that happens without visibility, review, or accountability. Position controls as the mechanism that makes spending visible. The audience should feel the loss they're currently absorbing from uncontrolled expenses.

## Ideas

- **Angle:** Make every expense accountable—controls that make spending visible before it happens
- **Audience:** CFOs, finance directors, business owners, operations managers
- **Pain points:** Expense chaos, missing receipts, unclear categories, approval delays, reimbursement overhead
- **Outcomes:** Controlled spending, clear visibility, faster reimbursement, reduced waste, accountable purchases
- **Vertical spins:** Enterprise (multi-department expenses), field service (technician expenses), professional services (client billing), startups (burn rate control)